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Monthly Archives: November 2020

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60 days of LinkedIn posting: case stuy

60 days of LinkedIn posting: a case study

Marketing, The Pursuit of PurposeBy Amy M AustinNovember 21, 2020Leave a comment

Over the last 60 days, I’ve posted daily on LinkedIn. Back in August, I made the decision to up my game on LinkedIn. The platform has potential to be a benefit for business development for my business – especially with the pandemic turning traditional networking into a bigger challenge than it was before. Prior to…

Overcoming financial anxiety starts with purpose with Lindsay Bryan-Podvin

Overcoming financial anxiety starts with purpose

Marketing, The Pursuit of PurposeBy Amy M AustinNovember 14, 2020Leave a comment

Financial anxiety. At some point in our lives, we’ve all faced it. And with the uncertainty of the pandemic happening around the world, many of us are probably living with it currently. This is where someone like Lindsay Bryan-Podvin can be helpful. Lindsay is a financial therapist. As we discussed the role of purpose in…

Brand strategy and the role of a strategist

Marketing, The Pursuit of PurposeBy Amy M AustinNovember 8, 2020Leave a comment

Brand is what people say about you when you aren’t in the room. I believe this statement was originally said by Seth Godin, but it was probably even said before he said it. A brand strategist helps make sure what you want said is what is said. Let’s talk about brand When I say Nike,…

Lung cancer awareness, words, & leadership

Lung cancer awareness, words, & leadership

Experiencing Cancer, Marketing, The Pursuit of PurposeBy Amy M AustinNovember 1, 2020Leave a comment

October’s favorites are more about looking forward to November than reflecting on the learnings of October. It is about recognizing and honoring those with lung cancer and becoming more aware of how we speak to those with cancer. And it is how we can teach our future leaders to reframe traditional roles – in business…

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