Amy Austin of Austin Marketing helps her clients find clarity in their branding, challenging them to look at the core purpose of their business and using that to develop marketing strategies to build an authentic and thriving business. After spending over 20 years in hospital marketing departments, she started her business with the intent of moving marketing and branding from a tedious task and source of frustration to one of business transformation and confidence. She has been included on eVisit's list of 25 Healthcare Marketing Experts to Follow as well as the Top 100 Healthcare Marketing blogs. Let's talk about your current marketing challenges and how I can help. Schedule a call with me today.
Are you being nice to the people who email you? If you aren’t treating them the way you want to be treated yourself, you may be damaging your reputation and your brand. Remember email etiquette is also a critical part of your communication strategies. Here are five key steps to improve your email communications: Think…
Real empathy is sometimes not insisting that it will be okay but acknowledging that it is not.Showing empathy in healthcare and other sensitive situations can make a significant difference in our relationships. Many of you have read the powerful statement Sheryl Sandberg released regarding the support she received in the 30 days after her husband’s unexpected…
Did you read this headline and think “Crazy. My patients complain about the time spent in the waiting room. There is no way it helps my patient satisfaction. What is Amy talking about?!?!” Let me explain. Recently a friend of mine posted a word of thanks to the otolaryngology clinic for leaving them in the…
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