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Tag Archives: public relations

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Don't forget about PR with Julie Livingston

Don’t forget about PR

Marketing, The Pursuit of PurposeBy Amy M AustinJanuary 15, 2021Leave a comment

Don’t forget about PR – public relations (not press release). Public relations is a valuable way to increase brand visibility. In episode 219 of Building a Story Brand, Donald Miller included the press release as one of the key pieces of a campaign. While I agree with him, I believe he was thinking too small.…

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