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Category Archives: Uncategorized

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Characterizing your brand

Characterizing your brand

UncategorizedBy Amy M AustinJuly 26, 2019Leave a comment

How do you characterize your brand? Do you think of it as a critical player in the story OF your brand? Maybe you should. Storytelling is a buzzword in marketing these days but in all honesty, telling the story of your brand is NOT new. The success (or failure) of any story comes from the…

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