Brand confidence is the result of clarity and consistency. In episodes 111 and 112, I share the value of being clear and consistent with all aspects of your brand and your business. And the end result of that is brand confidence, the topic of episode 113. What is brand confidence? Similar to the definition of…
If you do a quick search on the power of consistency, you’ll find articles about business, habit building, recruitment, personal success, and customer services – just to name a few. I’m going to add marketing and branding to the list. Clarity paired with consistency are two important elements of building a brand. Clarity of who…
Clarity is critical for success in so many aspects of life – ranging from personal to professional. Are you clear on the purpose of your business? Of your life? Do you have clarity on what your brand stands for? Does your audience know and understand what your business can do for them – or that…
More to the point, where I’ve been? Excellent question and one I needed to answer before I was ready to start releasing new content. I’ve done that – this episode will give you some insight into what I’ve been doing and why I haven’t released a new episode since February. Take care of yourself I…
“Am I crazy to have all these different business ideas?” A friend and client asked me this question over coffee recently. No, she is not crazy. She is just full of ideas – and those ideas all happen to be business opportunities. Multiple ideas leads to multiple income streams A LinkedIn contact challenged her followers…
My goal at the end of the year was to bring purpose to 2022. I paused production of the podcast, spent time with friends and family, and directed my creative energies to art and the opportunities that have come from it. How have you started 2022 with purpose? What is purpose? By definition purpose is:…
How hard is it to engage your customers in a conversation? For some businesses, it is easy. And for far too many, it seems to be quite challenging. But why is that? Is it the desire to be more efficient? Hit a growth target? Achieve arbitrary metrics that may or may not impact the quality…
In a recent keynote address, Carol Cox suggested resistance comes with living your purpose. Resistance or tension comes with anything worth having and that includes living the truth of our purpose. October 2021 Favorites files As I do at the end of each month, I am sharing thoughts, ideas, and concepts that rose to the…
What if I told you there were three steps to get better feedback? Three steps that would lessen the stress you feel when faced with a performance evaluation. Carole Stizza has developed a formula that will do just that. When we go into a performance evaluation or ask for feedback from a client, we often…
What is return on relationship? The purpose of the relationships you have should be considered and reevaluated periodically. Especially after a year like 2020, when relationships of all kinds were pulled in various directions, aligning the value of the relationship with the purpose it serves is more important than ever. How do you figure out…